User Testing Software With Insights in Hours, not Weeks.
Traditional User Testing is Slow, Expensive, and Inaccurate
© Copyright 2025 Strella
| Legacy User Testing | Strella | |
|---|---|---|
| Speed to insight | ❌ Takes weeks to recruit, schedule, and analyze | ✅ Recruit from +3M users, test, and generate insights in hours with AI‑moderated interviews |
| Depth of learning | ❌ Shallow, static survey with images and buttons | ✅ Dynamic AI followups to uncover real user pain points |
| Scale | ❌ Limited times by researcher availability and scheduling | ✅ Run unlimited studies 24/7 instantly across languages |
| Effort | ❌ Researchers spend hours on manually scheduling, moderating, and reviewing videos | ✅ Automated interview scheduling, moderating, and analysis |
| Knowledge retention | ❌ Findings scattered, often repeated | ✅ Centralized, searchable repository that grows over time |
| Overall Outcome | ❌ Slow, manual, shallow | ✅ Fast, automated, deep insights |
Why Teams Choose Strella
The Complete User Testing Toolkit
Trusted by the World's Leading Teams
Stop Waiting. Start Testing Smarter.
Insights in Hours, Not Weeks
Recruit from +3M users, test, and analyze in hours with AI moderation.
Uncover the "Why"
AI follow-ups reveal user motivations that surveys miss.
Run unlimited studies 24/7 globally at the same time without extra headcount.
Research That Scales
Interview Guide Builder
AI-generated guides designed to mitigate bias and align to research goals.
PLAN SMARTER
AI-Moderated Interviews
Scalable interviews with dynamic follow-ups that dig deeper than static surveys.
RUN SMARTER
Global Participant Panel
Instantly recruit from 3+ million participants worldwide, anytime, anywhere.
RECRUIT SMARTER
Instant Highlight Reels
Auto-generate shareable clips and summaries for faster team alignment.
SHARE SMARTER
Central Research Hub
Store, search, and re-use insights across studies so knowledge grows across unlimited users.
LEARN FASTER
Upload Interviews
Upload your previously recorded interviews for immediate synthesis.
ANALYZE SMARTER
Sarika Patel
“I was amazed by the speed to insights, how seamless it is to build discussion guides, and the AI moderator's ability to ask thoughtful follow up questions based on responses!”
Senior Researcher, Consumer Insights
Brian Santiago
"Before Strella, studies took weeks. Now we get insights in a day — sometimes in just a few hours. And because participants open up more with the AI moderator, the feedback is deeper and more honest. Research is now faster, richer, and easier to access across our team."
Senior Product Design Manager
Adam Root
"The best UX research isn’t AI vs. Humans—it’s AI + Humans. Specifically AI + Strella. With Strella I was able to create a better analysis than on my own... In 1/10th the time."
Chief Product Officer
Traditional user testing slows your team down.
Strella lets you launch studies instantly, uncover the ‘why’ behind behavior, and make better product decisions in hours. Enterprise-ready: SOC-II + GDPR compliant. No credit card required.
